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SALES PRE-LISTING GUIDELINE

We have prepared a pre-listing guideline for all of our potential sellers - this guideline will run you through some of the key steps & tips you should consider prior to selling. If you would like a PDF version of this document, please let us know.

 

Steps to Sell Your Property

  1. Research your local area with similar properties that are sold or listed for sale.

  2. Have your property appraised.

  3. Choose a sales method.

  4. Prepare your property for sale (refer to section below "Steps to Prepare Your Property for Sale").

  5. Engage a conveyancer / lawyer to draw up the contract.

  6. Marketing of your property.

  7. Offers received or property goes to Auction.

  8. Contract signed and deposit paid.

  9. Property settles.

  10. Celebrate a great result!

 

What is an Appraisal?

A key first step when you are considering selling is to have a property appraisal. This is an easy and informal process that will provide you with an estimated market value of your property.

During the appraisal process, our agents help home owners answer the question “how much can I sell my property for”.


The appraisal will review:

  • Local market data

  • Wider market trends

  • Similar properties - sold in the last 90 days

  • Properties currently on the market

Plus, the following features of your individual property:

  • Location

  • Design and quality of the building

  • Size of the property

  • Number of bedrooms / bathrooms

  • Number of car spaces / parking

  • Appearance of the property

  • Condition of the interior including fixtures and fittings

  • Proximity to amenities such as schools and parks

  • Ease of access

  • Renovations and structural condition of the property

  • Areas for improvement

  • Local zoning restrictions

  • its uniqueness and what makes it desirable

The agent will summarise their findings and provide you with a comprehensive report on the local market with the estimated value of your property. Below diagram shows key excerpts from the appraisal we provide to our clients.


 

Steps to Prepare Your Property for Sale

STEP 1: TALK TO THE AGENT FIRST & FOREMOST

STEP 2: CURB SIDE APPEAL

STEP 3: MAKE NECESSARY REPAIRS TO YOUR HOME

STEP 4: DECLUTTER AND REMOVE PERSONAL ITEMS

STEP 5: SPRING CLEAN THE ENTIRE PROPERTY

STEP 6: PROFESSIONAL STYLING

 

What are the Costs of Selling a House or a Unit?

Selling a property comes with a number of costs – some are unavoidable while others are optional. As a seller, being aware of the main costs is important for budgeting and to ensure you are not hit with any surprises down the track.


The main costs you will be faced with when selling a property are:

  • Conveyancing / legal fees

  • Agent commission

  • Photography and property videos

  • Marketing costs

  • Renovations and cosmetic repairs

  • Styling to sell (staging)

  • Auction fee if appropriate

  • Home loan exit fees

  • Moving costs

It is a good idea to talk to your local real estate agent about the cost of selling a property in more detail. Being prepared for these costs can help the sales process run a whole lot smoother.

 

What is the Best Way to Promote and Advertise Your Property?

One of the most important factors of a successful sales campaign is the marketing plan.

Creating one that reaches all possible local and active buyers, as well as pinpointing potential passive and out of area buyers, can have a big impact on your final sales price.


As the costs to market your property are separate to the agent’s commission, understanding the options you have at your fingertips is a good idea.


A strong property marketing plan could include:


  • Professional photography, copy writing, floor plan and video

  • Signboards

  • Digital advertising

  • Real estate portals

  • Print media advertisements and editorials

  • Drop cards and property brochures

  • Email to agent’s database

 

What Happens Next?

Appointing Cocco Property to sell your property.

Please contact us for a discussion regarding your property and we will guide you through the smooth process of selling your property!


We are available through our Website, Instagram, or on the Phone

(Fiona Tan 0402 889 188).

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